Influencer
Engage your target audience with our influencer marketing services
From one-off marketing campaign activations to long-standing brand ambassador relationships, influencers can bring their authority, their audience loyalty and reach, and sometimes their own creativity to your digital PR.
We work with our clients to identify, negotiate, and contract with the right influencers to grow reach and engagement. It’s not limited to social media activations either; our influencer marketing work delivers multi-channel effectiveness in earned editorial media, experiential content campaigns, live webinars and podcasts too.
ROWSE
#Feed
TheBees influencers
PIAGGIO UK
Jamie Laing with Vespa x Candy Kittens
STANNAH
Gardening with Mark Lane
What is influencer marketing?
Still mostly associated with social media channels, influencer marketing is simply about working with someone who has their own dedicated audience reach, who can bring credible endorsement and mentions of your brand. Contrary to some people’s expectations, it’s not just about hooking up with a recent finalist from Love Island or Celebrity Bake-Off (although for the right campaign, they could be spot-on).
We’ve worked with nano- and micro-influencers, with highly engaged audiences in the thousands, and macro- and mega-influencers with far-reaching audiences in the millions.
It depends on the brief, the objectives (and the budget) – and your preparedness to creatively-collaborate – to find the best influencer partner.
From cooking-up original recipe content from TV chefs to the soft whispers of sleep-inducing ASMR artists, the Influencer team at Bottle are great at finding the right partner for the right idea.
We leverage influencer marketing to boost fame for brands
The continuous reach and engagement of audiences, extending to previously under-explored interests and brand-connections, really benefits from the authentic endorsement of the influencers who already inform and entertain those audiences.
There’s a balance to be struck, maintaining brand visibility while relaxing some of your brand control to embrace content creators’ own ideas and aesthetic – we get that balance right, so it carries your brand to audiences’ hearts and minds, and grows brand fame.
We leverage influencer marketing to boost fame for brands
The continuous reach and engagement of audiences, extending to previously under-explored interests and brand-connections, really benefits from the authentic endorsement of the influencers who already inform and entertain those audiences.
There’s a balance to be struck, maintaining brand visibility while relaxing some of your brand control to embrace content creators’ own ideas and aesthetic – we get that balance right, so it carries your brand to audiences’ hearts and minds, and grows brand fame.
