Digital PR Resources
The useful stuff for making brands famous and findable
In today's digital landscape, successful campaigns require more than just traditional media relations - they need strategic thinking, creative flair, and the right tools to cut through the noise. Whether you're planning your next Digital PR move or seeking inspiration to overcome creative block, we've got you covered.
Guides
From crafting compelling press releases to developing a rock-solid Digital PR strategy, our guides give you the inside track learned from years of running successful campaigns.
Processes
Behind every great Digital PR campaign lies a well-oiled process. Our battle-tested methods have built relationships with key media contacts, set the stage for draw-dropping creativity and transformed brand messages.
Webinars
Knowledge is power - and our webinars are where we're sharing it to help you stay ahead of emerging trends and sharpen your skills. Each session is packed with insight, examples and actionable tips.
Tools
The right tools can make or break your Digital PR efforts. We're flexing our digital muscles with interactive tools to help you bring campaigns and reporting to life, the Bottle way.
Frequently Asked Questions
What Digital PR resources does Bottle share on this page?
We've made some of our best thinking public through this Digital PR resources hub. You'll find strategic guides that walk you through our approach to successful Digital PR campaigns, proven processes we've developed from years of running creative campaigns, and insights from our webinars where we share the latest trends and tactics.
These aren't generic resources: they're based on real experience. But if you want the full Bottle resource at your disposal, you’ll have to get in touch.
What will I learn from your Digital PR guides?
Our Digital PR guides provide frameworks for executing successful digital PR campaigns. You'll discover how to develop compelling content that journalists want to cover, ideate campaigns that will make your brand memorable, and build a digital PR strategy that delivers measurable results.
How do your Digital PR processes help brand marketers?
Our Digital PR processes are proven blueprints that eliminate guesswork and ensure results. They'll help you move from initial brief to successful campaign execution. We've documented everything from creative sessions to campaign measurement.
What makes your webinars valuable for brand marketers?
Our webinars are designed for time-poor marketers who need actionable insights they can implement straight away. Each session focuses on current trends and tactics that are driving results. We also share real case studies, showing you how our strategies translate into practice.
What additional tools does Bottle provide for Digital PR?
While platforms like Cision and analytics tools like Google Analytics are essential, we've developed additional Digital PR tools that fill the gaps in your toolkit. These are the missing pieces that can help you work smarter. We’re also great at building tools for your own brand, too - from calculators to interactive maps.
Why are these digital resources public?
At Bottle, we're confident in our approach to improving brand visibility and memorability. So confident, in fact, that we're sharing our tips to help brands get an inside track.
These Digital PR resources will help you avoid common pitfalls and accelerate your path to success. But the real value lies in the combination of proven methods and industry knowledge with our love of innovation and obsession with moving Digital PR forward.
The best resource will always be Digital PRs themselves. If you want to learn more about how we'd elevate your brand, get in touch.