How to apply brand codes to Instagram Stories

Brands are more than just a logo don’t you know. There are a set of distinctive assets that work as visual cues, so consumers instantly recognise a brand. These could be colour, shape, pattern, or font.

These brand codes are a must when sharing content on social. Users scroll so rapidly through their Insta feed, and speed-swipe through the Stories, the content you share needs to be immediately you.

Here, we show you how to play with your brand codes for your Instagram Stories.