With new channels, comes new opportunities In part 1, we looked at the rise of voice for search and voice assistants; how technology companies...

Twitter’s known for brevity. The clue is in the descriptor ‘microblogging’. No surprise, then, that howls of protest flooded the twittersphere when it doubled...

It’s time we start acting like customers when communicating with customers. And a lot of the time, creating a positive CX (customer experience)...

The way that we share content online has changed dramatically over the past few years. Messaging apps have overtaken social networking apps (by...

Social listening can be considered a window into our thoughts and used as a basis for research into trends, reaction and commentary. Entire...